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In 1937, the Philip Morris company took that one step forward with a Saturday Evening Post ad claiming doctors had conducted a study showing when smokers changed to Philip Morris, every case of irritation cleared completely and definitely improved. What it didnt mention was that Philip Morris had sponsored those doctors

Thus: Did the moving force behind the Benson & Hedges campaign that began in 1966Mary Wells Lawrence herselfbelieve there was any causal relationship between smoking and lung cancer or other diseases

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Some companies market e-cigarettes as a safer alternative to regular cigarettes, but they also come with health risks